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FeaturedMotoring

China’s BYD displays floating SUV at Geneva car show

Andiswa Langa
Last updated: November 17, 2025 9:56 am
By
Andiswa Langa
February 28, 2024
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GENEVA – China’s BYD, opened a new tab on Tuesday and showcased its Yangwang U8 at the Geneva car show, a luxury plug-in hybrid SUV capable of floating in the event of accidents involving water.

Weighing in at around 3.5 metric tons, the model can also park sideways like a crab or make a complete turn on the spot thanks to four electric motors, one in each wheel.

The SUV is currently only on sale in China, though BYD is not ruling out exporting it to other markets.
“This vehicle could perhaps be brought to certain European markets with limited distribution, but not necessarily exactly in its current form,” says BYD’s marketing manager for France Guillaume Calvar.

“But for the moment, we are … testing its appeal,” he added.
BYD said that by the end of January, it had sold a total of 3,653 of the U8, which is priced from 1.098 million yuan ($152,550) in China, since it started deliveries in November.

The automaker also unveiled the Yangwang U9 sports supercar in China on Sunday and opened pre-orders with a starting price of 1.68 million yuan.

BYD has not yet decided whether it will market its luxury Yangwang brand in Europe, Calvar said. For now, the company is focused on its electric and hybrid BYD range and launching its premium Denza brand.

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TAGGED:Build your dreams (BYD)France Guillaume CalvarGeneva carYangwang U8
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ByAndiswa Langa
Andiswa Langa is a communications and industry insights specialist focused on Africa’s technology, mobility, and policy ecosystems. Her work examines how global automotive trends, digital infrastructure, and emerging regulatory frameworks shape economic opportunity across the continent. She is known for delivering clear, evidence-driven analysis that bridges global innovation with local realities.
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